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Case: We prepared a whitepaper for a Web3/crypto project featuring a utility token

Reading time: 4 min.

Client

An international Web3/fintech project that:

  • planned to launch a utility token;
  • was developing its own blockchain ecosystem;
  • was negotiating with crypto exchanges and liquidity partners;
  • was preparing to attract private investments;
  • worked with users from the EU, Asia, and the MENA region.

The project was at the pre-launch stage and required a comprehensive Whitepaper for investors, launchpad platforms, crypto exchanges, compliance reviews, and legal due diligence.

Purpose of the Request

The client approached the law firm “Prikhodko & Partners” with the following objectives:

  • to prepare a professional universal Whitepaper;
  • to minimize regulatory and securities risks;
  • to properly structure the token utility;
  • to avoid characteristics of a security token;
  • to adapt the document to EU requirements and international AML legislation;
  • to prepare legal disclaimers and risk disclosures;
  • to create a document suitable for passing listing reviews on exchanges and launchpads.

A separate objective was to create a Whitepaper not only as a marketing document but also as a comprehensive legal/compliance tool.

Problem

At the project launch stage, the client had:

  • only a technical product description;
  • a fragmented tokenomics model;
  • no legal token structure;
  • high risks of incorrect token qualification as a security (investment offering);
  • a lack of legal disclaimers and the required AML framework.

In addition:

  • some public wording could create signs of an investment offering;
  • the project planned to work with EU users;
  • potential partners required a legally structured Whitepaper;
  • there were risks of blocking the listing process due to regulatory concerns.

The client also received contradictory recommendations from different consultants regarding:

  • utility vs security token;
  • governance structure;
  • marketing statements;
  • investor language;
  • the use of staking mechanics.

Our Actions

1. Legal and Regulatory Assessment

We conducted a comprehensive analysis of:

  • the project’s business model;
  • token functionality;
  • tokenomics;
  • user flows;
  • planned jurisdictions;
  • AML exposure;
  • investor mechanics;
  • staking and reward systems.

Additionally, we analyzed:

  • potential securities risks;
  • the applicability of MiCA;
  • AML obligations;
  • KYC implications;
  • protection risks;
  • cross-border regulatory exposure.

The team also prepared a preliminary regulatory matrix for the project’s key jurisdictions.

2. Token Model Structuring

One of the key stages was the legal adaptation of the token utility.

We:

  • reviewed the token’s functional purpose;
  • removed wording that created investment expectations;
  • structured the utility mechanics;
  • helped adapt the reward model;
  • minimized indicators of a passive income instrument;
  • prepared the token’s legal positioning.

Additionally, we developed:

  • token classification analysis;
  • risk allocation sections;
  • limitation of liability clauses;
  • jurisdictional restrictions.

3. Whitepaper Development (Legal & Compliance Parts)

Our team prepared a comprehensive Whitepaper that included:

  • project description;
  • token utility;
  • ecosystem structure;
  • governance model;
  • tokenomics;
  • AML/KYC sections;
  • legal disclaimers;
  • risk disclosures;
  • regulatory limitations;
  • restricted jurisdictions;
  • compliance notices.

The document was adapted for:

  • international investors;
  • crypto exchanges;
  • launchpads;
  • compliance teams;
  • banking partners.

Special attention was paid to:

  • the legal accuracy of wording;
  • the absence of misleading investment language;
  • limitation of liability;
  • and the proper description of risks.

We prepared a whitepaper for a Web3/crypto project featuring a utility token

Result

As a result of legal support by “Prikhodko & Partners”:

  • the token model was legally adapted;
  • the project successfully passed initial compliance reviews by partners;
  • the Whitepaper was used in negotiations with exchanges and investors;
  • the client received a complete package of basic legal infrastructure.

In addition:

  • the risks of regulatory claims were reduced;
  • an AML-ready framework was established;
  • the project was adapted to the requirements of the international fintech and crypto market.

Practical Conclusions

A Whitepaper is not just a marketing PDF, but:

  • a regulatory document;
  • a compliance tool;
  • part of due diligence;
  • a source for assessing legal risks for exchanges and investors.

That is why mistakes in wording can create serious regulatory consequences.

The main risk is incorrect token qualification.
Most problems arise because of:

  • investment promises;
  • guaranteed returns;
  • poorly structured staking;
  • governance inconsistencies;
  • aggressive marketing language.

Exchanges and banks assess not only the product but also compliance.
In most cases, a listing review includes:

  • AML analysis;
  • legal assessment;
  • source of funds review;
  • token classification;
  • sanctions exposure checks.

How We Can Help

The law firm “Prikhodko & Partners” provides support for:

We help package your crypto project so that it is understandable and secure for regulators, banks, and international investors.

Calculate the cost of services
1 question

Are you planning to list your project on a crypto exchange or launchpad?

Yes
No
2 question

Has a company already been registered for this project?

Yes
No
3 question

Are you planning to list on centralised exchanges (CEX)?

Yes
No
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